Marco Rubio announced on Friday that every trade discussion with Canada had been halted after Canada's government reposted on social media a five-minute excerpt of a 1987 speech by President Reagan denouncing trade barriers that seemed to spark President Trump's anger.
The premier of Ontario, Premier Ford, whose government ran the Reagan ad in American markets recently, wrote on X that the both countries are "more powerful united", while Trump posted his own string of online messages promoting the supposed benefits of tariffs.
"Our neighbor and the US are friends, partners and allies. President Ronald Reagan understood that we are stronger together," the Ontario premier wrote alongside the Reagan clip. "Bless Canada and God bless the United States of America."
The deterioration in relationships apparently stems from a 60-second television advertisement including President Reagan's radio address declaring that "trade barriers hurt every American worker"
Trump responded on Truth Social without evidence that Canada had in some way run a "deceptive" and "fake" advertisement, and declared that "all trade negotiations with our northern neighbor are officially ended"
Secretary Rubio, the top diplomat, on Friday told reporters that the Ontario premier had aired advertisements in the United States which "used President Reagan's words incorrectly," noting that the Reagan organization had criticized the effort, too
The Foundation said Thursday that the Ontario government's advertisement "misrepresents" Reagan's speech, without explaining how
The premier's team responded by reposting the longer, 5-minute segment, and claimed that the commercial features "an unedited excerpt from a Reagan public addresses, which is available through public records"
Congress members on the House committee jumped in to defend the Canadian commercial
"This is the ad that prompted the President to cancel all negotiations with Canada," the panel shared online
The dispute occurs while both nations face critical deadlines in the next few weeks
Chris Sands, the director of the Center for Canadian Studies at the university, indicated the collapse in negotiations merely makes official a dead-end situation
"Can we stop negotiations? Yes, you can end talks about steel, aluminium, power, all of it," he said
Sands pointed out the irony of the President citing his predecessor while reversing his economic policies
"Reagan supported the nation – he loved free trade. Perhaps Donald Trump thinks that, but it's not what he's selling today"
The US government imposed 25 percent duties on goods from Canada earlier this year, leading to retaliation from Canada before the administration increased tariffs to 35% in the summer
Ontario, heavily dependent on cross-border manufacturing and auto commerce, has been particularly impacted
The breakdown ultimately puts Carney managing domestic pressure with a minority government
"Carney is trying to keep every region together," the expert commented
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